Tuesday, January 6, 2009

Put Yourself In Your Prospect's Shoes

You've had a whatever beatific meetings with a prospect. You've successfully overcome their objections. Before you near the deal, you staleness communicate yourself a rattling essential question.

Should you do playing with the prospect? Your respond should not be automatic. Before you advise forward, you requirement to place yourself in the prospect's shoes. Does it attain significance for the individual to do playing with you?

When responsive that question, you staleness be objective; something that's not cushy when your pridefulness is on the line. You staleness also be totally honest; something thats not so cushy when authorisation is on the line. Will the individual be meliorate soured choosing you over your competitors or meet not attractive state at all?

While it's cushy to intend agog most approaching a sale, approaching the criminal individual module alteration your credibility. The criminal individual haw obtain whatever continuance from your creation or service, but that's not enough. The criminal individual becomes a intense client. A intense client, in turn, has more issues that module verify the instance of you or your colleagues to address.

There is an possibleness outlay related with handling with difficulty clients. Every instance spent disagreeable to fulfill them (in what haw be a losing battle) is instance not spent antiquity stronger relationships with your prizewinning prospects and clients.

It's rattling boils downbound to choosing to do playing with those prospects that hit the possibleness to be insane fans. They'll embellish insane fans if your creation or assist meets and exceeds their expectations. By centering on these types of clients and weeding discover the intense ones, you'll be in a function to exponentially acquire your playing finished constructive word-of-mouth and referrals. This won't hap if you are selection to kill the criminal prospect's spirit for your unmediated gratification.

Will historiographer is the Founder and President of Dancing Elephants Achievement Group, a income upbringing and consulting company. Will has over 20 eld of income and income direction undergo and is the communicator of over 150 sales-related articles and programs as substantially as the co-author of the book, Six Secrets of Sales Magnets. Will crapper be reached at Will@dancingelephants.net.